If you are thinking about selling your business, bringing on a partner, or raising capital, one question matters most: What is my company worth?
The answer almost always involves a multiple — either of revenue or EBITDA (earnings before interest, taxes, depreciation, and amortization). A tech startup might sell for 3x–6x EBITDA. A construction company might sell for 2.5x–4.5x EBITDA. A retail store might sell for 1.5x–3.5x EBITDA.
But multiples vary wildly by industry, size, growth rate, and risk profile. This guide explains how valuation multiples work and provides typical ranges for BC’s major industries.
For a detailed breakdown with specific numbers for your industry, see our valuation multiples by BC industry guide. For a formal valuation, see our business valuation services page.
What Is a Valuation Multiple?
A valuation multiple is a simple way to estimate a business’s value. You take a financial metric (like EBITDA or revenue) and multiply it by a number.
Example: If your business has $1,000,000 in EBITDA and the industry multiple is 4x, your estimated value is $4,000,000.
Why multiples exist: Buyers use multiples to compare businesses across industries. They are quick, standardised, and widely understood. But they are also a starting point — not a final answer.
What Drives a Multiple Up or Down?
Not all businesses in the same industry get the same multiple. Here is what makes a difference:
| Factor | Impact on Multiple |
|---|---|
| Recurring revenue | +0.5x to +1.5x |
| Diversified customer base (no single customer >10%) | +0.5x to +1.0x |
| Strong management team (business runs without owner) | +0.5x to +1.0x |
| Proprietary technology or IP | +0.5x to +2.0x |
| High barriers to entry | +0.5x to +1.0x |
| Consistent growth (10–20% YoY) | +0.5x to +1.5x |
| High gross margins (>50%) | +0.5x to +1.0x |
| Customer concentration (one customer >30% of revenue) | -0.5x to -1.5x |
| Owner dependency (business cannot run without you) | -0.5x to -1.5x |
| Declining industry | -0.5x to -1.0x |
| Poor financial records | -0.5x to -1.0x |
Real example — Two BC construction companies:
| Company | EBITDA | Multiple | Value |
|---|---|---|---|
| Company A — Diversified customers, strong team, 15% growth | $1M | 4.5x | $4.5M |
| Company B — Single customer 60% revenue, owner-run, flat growth | $1M | 2.5x | $2.5M |
Same EBITDA. Different valuation. The difference is $2M.
Valuation Multiples by BC Industry (2026)
The table below shows typical valuation multiples for privately held BC businesses with $500k–$15M in revenue.
| Industry | Multiple Type | Low | Median | High |
|---|---|---|---|---|
| Technology (SaaS, software) | EBITDA | 3.0x | 4.5x | 6.0x |
| Technology (hardware, manufacturing) | EBITDA | 2.5x | 3.5x | 5.0x |
| Construction (residential) | EBITDA | 2.5x | 3.5x | 4.5x |
| Construction (commercial, industrial) | EBITDA | 3.0x | 4.0x | 5.0x |
| Retail (brick and mortar) | EBITDA | 1.5x | 2.5x | 3.5x |
| Retail (e-commerce) | EBITDA | 2.0x | 3.0x | 4.5x |
| Manufacturing (light) | EBITDA | 2.5x | 3.5x | 4.5x |
| Manufacturing (heavy) | EBITDA | 2.0x | 3.0x | 4.0x |
| Professional services (accounting, legal, consulting) | Revenue | 0.8x | 1.2x | 1.8x |
| Professional services (engineering, architecture) | Revenue | 0.7x | 1.0x | 1.5x |
| Trucking and logistics | EBITDA | 2.5x | 3.5x | 4.5x |
| Tourism and hospitality | EBITDA | 2.0x | 3.0x | 4.0x |
How to read this table: If your construction company has $1M EBITDA and the median multiple is 3.5x, your estimated value is $3.5M. If you are in tech with $500k EBITDA and a 4.5x multiple, your estimated value is $2.25M.
Important: These are ranges, not guarantees. Your specific business could be worth more or less depending on the factors listed above.
See where your business falls? A formal valuation gives you the exact number. book a free consultation
How to Calculate Your Estimated Valuation
Step 1: Determine your financial metric
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If your business has consistent earnings: Use EBITDA
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If you are early-stage or owner-dependent: Use SDE (seller’s discretionary earnings)
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If you are a professional services firm: Use revenue (multiples are lower)
Step 2: Find your industry multiple from the table
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Start with the median multiple
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Adjust up or down based on the factors above
Step 3: Calculate estimated value
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Estimated Value = Financial Metric × Multiple
Example — BC tech startup:
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EBITDA: $500,000
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Median multiple for tech/SaaS: 4.5x
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Estimated value: $2.25M
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Adjust up for 90% recurring revenue (+0.5x) → 5.0x → $2.5M
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Adjust down for customer concentration (-0.5x) → 4.0x → $2.0M
Range: $2.0M – $2.5M
How to Improve Your Valuation Multiple
If your estimated multiple is on the low end, you can take specific actions to increase it — ideally 12–24 months before selling.
| Action | Impact |
|---|---|
| Reduce customer concentration — No single customer >15% of revenue | +0.5x to +1.0x |
| Document systems and processes — Business runs without you | +0.5x to +1.0x |
| Clean up financial records — 3+ years of audited/reviewed statements | +0.5x to +1.0x |
| Shift to recurring revenue — 30%+ from subscriptions/contracts | +0.5x to +1.0x |
| Improve gross margins — Target 50%+ | +0.5x to +1.0x |
For strategic financial leadership to drive these improvements, see our fractional CFO services.
When You Need a Formal Valuation
The multiple approach above gives you a rough estimate. But for any actual transaction — sale, investment, merger, partner buy-in — you need a formal valuation.
A formal valuation includes:
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Three approaches to value (market, income, asset)
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Normalization adjustments (removing one-time expenses)
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Risk assessment (industry, customer, operational)
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Valuation conclusion with specific number
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CRA-ready, court-defensible report
For formal valuation services, see our business valuation services page.
Your Next Step
Understanding your business’s valuation multiple is the first step. Whether you are planning to sell, bring on a partner, or simply want to know where you stand, the numbers above give you a starting point.
Here is how to start:
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Find your industry in the table above
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Calculate your estimated value
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Book a free consultation for a formal valuation
Rajeev Kumar, Director at ARV Consultants. CPA, 18 years experience. Named one of the world’s Top 10 CFOs by CEO Insights Magazine (2024, 2023, 2022).